Privacy Policy

Data Controller Information

DynamicEdge SARL acts as the data controller for the personal data we collect. Our contact details are:

Data Collection

The data we collect includes personal information that you voluntarily provide to us and information automatically collected through your use of our website. We collect the following types of personal data:

Information You Provide

• Contact information (name, email address, phone number, company name)
• Communication preferences and inquiry details
• Business information related to private label development projects
• Feedback, comments, and correspondence with our team
• Marketing preferences and consent records

Automatically Collected Information

• Website usage data (pages visited, time spent, navigation patterns)
• Technical information (IP address, browser type, device information)
• Cookie data and tracking preferences
• Referral sources and campaign attribution data

How We Use Your Information

We use the personal data we collect for legitimate business purposes, including how we use your information to provide our private label development services and improve your experience. Our use of your data is based on the following legal grounds under GDPR:

Service Provision (Contract Performance)

• Responding to your inquiries and providing consultation services
• Delivering private label development guidance and support
• Processing service requests and managing client relationships
• Providing customer support and technical assistance

Legitimate Business Interests

• Improving our website functionality and user experience
• Conducting market research and service development
• Protecting against fraud and ensuring website security
• Analysing website performance and optimising our services

Consent-Based Processing

• Sending marketing communications and newsletters
• Using cookies for analytics and advertising purposes
• Personalising content and recommendations

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use, please refer to our Cookie Policy.

Data Sharing and Third Parties

We do not sell, trade, or rent your personal information to third parties. We may share your data in the following circumstances:

• With trusted service providers who assist in delivering our services (subject to strict confidentiality agreements)
• When required by law, regulation, or legal process
• To protect our rights, privacy, safety, or property, or that of others
• In connection with a business transaction (merger, acquisition, or sale of assets)

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typically, we retain client communication records for up to 7 years for business and legal compliance purposes. Website analytics data is retained for up to 26 months, and marketing consent records are kept until you withdraw consent or for up to 3 years of inactivity.

Your Rights

Under GDPR and applicable data protection laws, you have the following rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data under certain circumstances
• Right to Restrict Processing: Request limitation of how we process your data
• Right to Data Portability: Request transfer of your data in a structured format
• Right to Object: Object to processing based on legitimate interests or for marketing purposes
• Right to Withdraw Consent: Withdraw consent for consent-based processing at any time

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, secure data transmission, access controls, and regular security assessments. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

International Data Transfers

As we are based in Luxembourg (EU), your data is primarily processed within the European Economic Area (EEA). If we transfer data outside the EEA, we ensure appropriate safeguards are in place, such as adequacy decisions or standard contractual clauses approved by the European Commission.

Children's Privacy

Our services are not directed to children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

Contact Information

If you have questions about this Privacy Policy, wish to exercise your rights, or need to contact us regarding your personal data, please reach out using the contact information below: